Missouri citizens approved legal mobile and retail sports betting wagering, permitting controlled books to take bets next year.
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The sports betting tally step gone by a slim bulk early Wednesday early morning after more than 2.9 million votes were counted.
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Seven of the eight states bordering Missouri enable mobile or retail sportsbooks. That consists of Kansas and Illinois, which divided the Kansas City and St. Louis city areas with Missouri, respectively.

Missouri is the 39th state to approve legal sportsbooks and the 31st to green light statewide mobile sports betting. It is the only state to authorize sports betting this year.

" Missouri has a few of the very best sports betting fans in the world and they appeared huge for their favorite groups on Election Day," Bill DeWitt III, president of the St. Louis Cardinals, stated in a statement. "On behalf of all six of Missouri's expert sports betting franchises, we wish to thank the Missouri voters who made their voices heard by authorizing Amendment 2. This historical vote makes Missouri the 39th state to legalize sports betting and guarantees we no longer lose important tax revenue to our surrounding states. Most notably, the passage of Amendment 2 suggests a new, devoted, permanent funding stream for Missouri classrooms."

Missouri sports betting next steps

Voter approval means up to 14 mobile sportsbooks could begin accepting bets next year. It is not likely all 14 offered licenses are utilized.

DraftKings and FanDuel funded nearly every dollar of the "yes" campaign and will undoubtedly use to take bets in the Show Me State. They will likely each pursue the two "untethered" licenses offered without needing to partner with a Missouri brick-and-mortar casino or sports betting team (and pay an accompanying fee).

Six licenses are available to each Missouri gambling establishment operator, respectively. Caesars, in spite of the tally procedure, will likely utilize its license to launch the Caesars mobile sportsbook. Penn Entertainment, which handles ESPN Bet, and Bally's (Bally Bet) will also likely introduce their particular books.

The other three operators are Boyd Gaming, Century Casino, and Affinity Interactive. It remains uncertain if they will launch mobile sportsbooks.

The remaining 6 licenses are scheduled for each of the significant professional sports betting teams that play home video games in Missouri: MLB's Kansas City Royals and Cardinals, the NFL's Kansas City Chiefs, NHL's St. Louis Blues, MLS' St. Louis City SC and the NWSL's Kansas City Current. The sports betting companies were amongst the most prominent supporters of the tally procedure.

Together with DraftKings, FanDuel and Caesars, Missouri wagerers should expect other prominent nationwide brands consisting of BetMGM, bet365, BetRivers and Fanatics to seek market access.

Launch probability tiers IF Missouri citizens authorize sports betting wagering:

Guarantees: FanDuel, DraftKings Locks: BetMGM, Bally Bet Most likely: Fanatics, bet365, ESPN BET Are Already Live In Illinois, So Yeah(?): BetRivers, Hard Rock, Circa Opposed Referendum But Still Might: Caesars
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Missouri's ballot procedure enables every Missouri casino to open retail sportsbooks on their particular residential or commercial properties. Most if not all 13 casinos handled by the 6 casino operators are expected to open in-person sports betting alternatives such as sports betting kiosks and possibly committed, full-service sportsbooks.

The 6 sports betting groups can likewise open in-person sportsbooks within or surrounding to their respective home playing venues. Missouri will sign up with Illinois, Maryland, Arizona, Connecticut, and Washington, D.C. among jurisdictions that enable in-stadium retail sportsbooks.
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The language around the tally step requires the first licensed sportsbooks to begin accepting wagers by Dec. 1, 2025. Operators will likely deal with regulators to go live before kick-off of the fall 2025 football season, perennially books' most financially rewarding time of the sports betting calendar.

Missouri sports betting background

The successful Missouri sports betting wagering project comes despite millions in funding opposing the step from among the state's largest sports betting stakeholders.

Caesars invested millions of dollars to beat the measure. In many other states that tie online sports betting with a state's brick-and-mortar casinos, an operator is approved at least one license per handled residential or commercial property.

In that scenario in Missouri, Caesars would be managed a minimum of 3 potential licenses, one for each casino it handles. Instead, Caesars only has one. In states with the license-per-property model, companies can either open additional in-house books or, more frequently, subcontract the license to a rival that pays an accompanying fee in exchange.

FanDuel and DraftKings, which have roughly two-thirds of U.S. nationwide sports betting wagering deal with market share, might potentially have a leg up on their competitors by earning the pair of untethered licenses. It stays to be seen which two books will make these slots, however the language around the ballot procedure would seem to favor the 2 nationwide market leaders.
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Polling previously in the year showed the "yes" vote with a minor lead. Support efforts were boosted by tens of millions spent by DraftKings and FanDuel.

A series of television and radio ads concentrated on the earnings legal sportsbooks would produce for Missouri public education. Opponents, moneyed mainly by Caesars, argued the supporters' advertisements were misleading and the 10s of countless forecasted dollars raised would have a minimal impact in a state that currently invests billions on education yearly.